Creative Design Lead & Art Director

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With over 10 years of experience building brand systems and 360° campaigns for public institutions and international clients, my work connects strategic thinking with hands-on execution. I blend UI design and visual communication with modern Generative AI workflows to create clean, functional solutions.

Throughout my career, I have led major initiatives, including national communication campaigns for the Government of Chile and the Santiago 2023 Pan American Games. I focus on turning complex briefs into intuitive and cohesive visual experiences across both digital and print media.